The TFPrime First Edition toys that were "redone" in the regular series, have all been noticeably smaller (Bumblebee, Cliffjumper, Optimus), so when I got Soundwave, it just looked really small in robot mode. I wanted to see just how much smaller this Deluxe class was now getting...
I grabbed a few recent figures that were a size-class smaller, and put Soundwave in the middle.
The figure has about the same amount of plastic mass as the other four, but is good 30-50% more expensive here (and in America, as their retail prices of those other four were about US$10 compared to Soundwave at US$12).
It just makes it that much more difficult to buy locally, when you take into account the exchange rate, and the shrinking size of the toys. We are paying more for less, and the only way to counteract it now is importing from America, for half the price.
While on the topic of shrinking toys, I took these pics of Bumblebee at the same time (to show that they are different designs, but the size difference became more interesting).